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Rare Pineapple Parure Sarah Coventry Simply Elegant Silver Tone Set

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$65.99,  firm
California, USA
$5.95, buyer pays

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Here is a beautiful vintage silver tone Sarah Coventry pineapple necklace, bracelet and earrings set. The name of the set is actually “Simply Elegant” but is commonly referred to as “pineapple” due to the design of the bracelet. The set is in very good condition. The metal is bright and shiny. I am getting rid of it because I somehow ended up buying two of them! Bummer! I must have gotten excited! So my loss is your gain!

“Sarah Coventry, started in 1950, was named after Charles H. Stuart’s granddaughter, Sarah Ann. Stuart had opened Sarah Coventry’s sister company, Emmons Jewelers, Inc., during 1949. Both companies did not sell jewelry through department or jewelry stores. Their costume jewelry was sold direct to consumers via parties hosted by “Fashion Directors.” Fashion directors could move up the ranks and become Unit Directors then, later, Area Managers, with the ultimate goal of becoming National Sales Manager if they chose that path. Sarah Coventry costume jewelry became quite popular in its time because of the quality of the jewelry as well as the jewelry’s designs. Interestingly, Sarah Coventry jewelry was not designed or manufactured in-house, all Sarah Coventry costume jewelry was made by other companies in Rhode Island.

As the popularity of Sarah Coventry increased, so did the visibility of its jewelry. For example, pieces of Sarah Coventry jewelry were awarded on the popular television show, "Queen for a Day." "Queen for a Day" ran between 1956-1964 and again from 1969-1970. Each contestant had gone through some difficult times and would explain to the audience why she should be Queen. An applause meter would determine which lady would win all of the prizes. The popularity of costume jewelry started to decline during the 1970s, as did the sales of Sarah Coventry jewelry. The company was sold in 1984 and the jewelry parties stopped. In the last few years, new Sarah Coventry jewelry has been sold on the Shopping Network and, again, through home parties. The pieces that you want are the vintage jewelry. Their beauty and quality still shine.” (Source:

The necklace is adjustable and is 13 to 15 inches long.
The bracelet is 7.5 inches long and slightly over 1 1/2 inches wide.
The clip-on earrings are approximately 1 1/4 inches in diameter.
This is a good price for this set considering that the full set is selling for up to $130 and for the individual pieces alone they are asking from $10 to $32 on this and other sites.

The item that you see in the pictures is the actual item that you will get. Please email me with any questions and please give me at least 24 hours to answer. I will try to answer as soon as possible.

The items will be mailed at the following day after your payment is received. This item will be shipped by priority mail small flat rate boxl with delivery confirmation due to its weight.

Thank you for visiting my listing!

If you are buying vintage, you must expect some wear, unless it is mint condition.
• Mint: Perfect, pristine, no signs of wear.
• Near Mint: Like New, no flaws to report
• Excellent: Has been worn, no flaws to report.
• Very Good: Noted minor flaws, easily repairable or already repaired, Could be wearable as purchased with the flaws.
• Good: Noted minor flaws, most likely repairable or already repaired, wearable with care or after repair.
• Fair: Numerous noted flaws, some significant, possibly repairable/wearable.
• Poor: Damaged beyond repair with value as a study piece, not wearable.
• Sold As Is: No Returns.


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